Winning in a digital world

Stuck between a rapidly digitizing economy and rising competitive pressure from “digital native” upstarts, many private market leaders are now highly focused on creating, implementing, and maintaining their digital and social strategies. Do they have the resources to compete? We believe that they do.

Let’s be clear: “privately held” does not mean “digitally-naive.” Quite to the contrary, many of the most innovative digital companies in the US today are privately held entities. But there are also a significant number of privately held companies who see the current wave of technological disruption as more of a threat than an opportunity.